Hurley Burleigh is Australia's first Hurley flagship retail store. Located in Burleigh Heads, we are surrounded by surfing history. The new store is situated in the same retail space that was once home to original surf brand Hot Stuff. This transition from Hot Stuff to Hurley Burleigh was intentional as the history between the two brands dates right back to the late 70's. Both Hurley and Hot Stuff have the common connection with surfing legend and 1978 World Champion Wayne ‘Rabbit’ Bartholomew. Customers that visit the store are presented with a 360-degree experience that celebrates surf culture through a carefully curated selection of Hurley products and complimentary brands including Slowtide, FCS, Raen, We Are Feel Good Inc. and Hydroflask refill station.
Hurley is a surf and lifestyle apparel brand that is engaged in the design, development, manufacturing worldwide marketing and selling of surfing apparel and accessories. The essence of Hurley is based on our love of the ocean and its constant state of change. With deep roots in beach culture, we are all about inclusion and positivity. The brand started with the idea of facilitating the dreams of the youth. Music and art are the common threads that bring us all together, we are passionate about freedom of expression and the individual voice.